TVC / DIGITAL / SOCIAL / RETAIL
Bring the colours you love to life.
For 2018, we created a campaign around why colours matter.
The main TV spot takes the viewer on a colourful journey, travelling through the spectrum with different vignettes to this celebrating why colours matter, colours that define you, change you, and make you smile. This teamed with more paint focussed shots explains why when a colour matters, you can trust Valspar to make it stay true to you.
Alongside the main film we created 8 social films that explained the different product differences that Valspar has over its competitors.
To support the filmic assets we also created retail communications and experiential pieces instore.
The main 30 second TVC
Alongside the main TVC, we created four 10 second idents for use on TV and social. The aim of them was to support the hero film & focus on the key product differences that Valspar Paint has.
Alongside the main TVC, we created four 10 second dents for use on TV and social. The aim of them was to support the hero film & focus on the key product differences that Valspar paint has.
Alongside the main TVC, we created four 10 second dents for use on TV and social. The aim of them was to support the hero film & focus on the key product differences that Valspar Paint has.
Alongside the main TVC, we created four 10 second dents for use on TV and social. The aim of them was to support the hero film & focus on the key product differences that Valspar paint has.