GLOBAL BRAND / RETAIL / DIGITAL
Microsoft as a brand were on a mission is to empower every person and every organization on the planet to achieve more.
To bring this to life we created a brand content platform and strategy called 'People of action'.
These were stories that take place every single day, and in every part of the world. We are capturing these stories and celebrating people who use our technologies to make a difference.
The stories of these people created 360 content that was used across all communication assets for the brand and product portfolio.
Here is a selection of them: